THE THINKING BEHIND DESIGN

  If you think that the art could be a product to consume rather than to appreciate probably you are going to read the post of wrong person, you are going to watch the wrong artwork or you are going to follow the wrong artistic current.  Art finalized to create social events with the only scope to extend the list of possible salespersons we have many, so I see in this operation of everything and immediately in fast time a simply activity of marketing or an event of aggregation aimed to grouping some people for that scope.  Market research say that the creative sector is a sector that create workplaces and it will be for this motivation that in this sector they all end up there and often they are only persons that they fell like that and they aspire to be the last news of the sector on the web or of the press.  What will be in reality the art in an marketing operation?  An event with annexes and connections without a real answer to old word ARS . A way to keep bu...

  It’s clear that if there are companies and they offer an indeterminate period CCNL, all persons prefer this type of work where the fiscal element is mainly of employer and to the worker is asked only to work on the job and for the classical mount of weekly hours more in case extraordinary.  It may happen that the company goes bankrupt and therefore the worker has to change the job but before the exchange there are social safety nets as mobility that in the self-employed they don’t exist.  The new professional figures expecially tied to technological development have a problem of framing from point of view CCNL and so the workers often deviate towards other contractual forms because of temporary contracts with various jobs of which the company haven’t need for inderminate period.   The italian law consents to work moreover self-employed with vat number also with others contractual forms determinate or temporary.  Previously to the opening of a vat number i...

  The linear city is a city that in the time it’s grown along a terrestrial communication artery for commercial and trasportation motivation.  It has a lengthened and narrow form and it proceeds along a central axes that it’s an infrastructure of trasportation.  It’s born and was developed across a river or a maritime artery or across an infrastructural artery as railways or roads.   Its main characteristic is the linearity or rather growing in linear way and being lengthened and narrow. Soria y Mata , a spanish architect of nineteenth century, theorized this city with linear topology. He proposed the “ Ciudad Lineal ”, an settlement of definite width with a central axes of indefinite length.   In reality there are many historical cities so, that they proceed along a road or a river or a maritime artery, but in the time the urbanization has caused the lost of the distinguishing feature of linearity.  To can conserve this characteristic the cities have ...

  The classic connection old historical center – new expansion areas is probably one of the most contradictory debate either we see architecture or we see urban planning.  It isn’t easy to project in area near historical center for the collision that new opuses cause in the collective opinion but it’s still more difficult to realize new area in which the designers are free to experiment.  The questions on next future look at new expansion areas of our cities and our villages. The scenarios are many but it’s possible to enclose them in a congruent number that they have common features.  The architecture go down the stream of cycles and recycles, rather then to search for a fracture point with the past architecture,  the designers prefer often to take back on old style and adjust it for new supposed request of users proposing the style as innovative and with the supposed discurse that we cannot keep in consideration our architectural past.  Question: do we im...

  What does it want say to share in the marketing?  It means to intercept the right persons for work so it can take good and real clients or can take a real and qualitative flow of visualizations.  It can happen that the online publication doesn’t generate views on your work but rather it’s the sharing in the right group with the right persons attracts visualizations through the word of mouth.  From the early artworks I had always some professional groups in which talk over and share the own work or themes on work.  Independently as much the others are interested in your work, a creator searchs for a civil debate on some arguments or an exchange of opinions with collegues so to continue own work also on other themes or to elevate own work to more high level from a qualitative point of view.     It’s happen so for many years I have analyzed flow of visualizations arrived on my portfolios from my online own sharing in the professional groups and on ...