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To be a self-employed worker: expenses of starting activity and management

  Among the many things as self-employed worker I have inserted for ATECO codes, the main activity interested me more at the level of analysis and professional development.  It’s about organization and management not only for that I have built as visual artist, but also and expecially for the important step towards consultancy to third parts.  Among the many analysis in these years of self-employed worker I retain of particularly importance the expenses of starting activity and the expenses of management of the activity.  The expenses and the management aren’t indifferent and they are essential to understand the probabilities to hold not only the national market but also and expecially the global market.  It’s a way to evaluate the possible earnings commensurate to the management in the time and to evaluate the feasibility of self-employed work. Either in the case of starting the activity or management, the main cost is the official headquarters either for studi...
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Marketing: analysis on flow of views in the global geography

 


What does it want say to share in the marketing? 

It means to intercept the right persons for work so it can take good and real clients or can take a real and qualitative flow of visualizations. 

It can happen that the online publication doesn’t generate views on your work but rather it’s the sharing in the right group with the right persons attracts visualizations through the word of mouth. 

From the early artworks I had always some professional groups in which talk over and share the own work or themes on work. 

Independently as much the others are interested in your work, a creator searchs for a civil debate on some arguments or an exchange of opinions with collegues so to continue own work also on other themes or to elevate own work to more high level from a qualitative point of view.  

 


It’s happened so for many years I have analyzed flow of visualizations arrived on my portfolios from my online own sharing in the professional groups and on the word of mouth of users in the groups. 

The major interest from my point of view it’s the words of mouth to verify how many of persons see the sharing and arrive with the take of action on portfolio, it hasn’t credit more the like but how many time an user stay, on which project of portfolio arrive major interest and from which place from world arrived users from professional group. 

In the tables annex I have visualized data from Google analytics of my second portfolio. From analytic study on second domain is evident how my sharing direct link take direct traffic, a portion of so-called organic traffic is arrived from search engine marketing, and referral traffic is a whole of interactions not always real that even they are a distraction from main objective to take organic and direct traffic. 

 


From a deep analysis tied to the segmentation of traffic is evident how the segmentation "arts" received more views rather than "home" with name surname and the "design" component. 

Among the graphic representations the more interesting are, beyond the classic visualization with timeline graph, the cake graph and the map graph, they are the best to represent data and to arrive sudden to the core of analysis. 

In the graphic representation is important also the color, the component color distinguished for segmet, evident particularly in the map representation and related the geographic study, for example show easier the nation with more users of views. 

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