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To be a self-employed worker: expenses of starting activity and management

  Among the many things as self-employed worker I have inserted for ATECO codes, the main activity interested me more at the level of analysis and professional development.  It’s about organization and management not only for that I have built as visual artist, but also and expecially for the important step towards consultancy to third parts.  Among the many analysis in these years of self-employed worker I retain of particularly importance the expenses of starting activity and the expenses of management of the activity.  The expenses and the management aren’t indifferent and they are essential to understand the probabilities to hold not only the national market but also and expecially the global market.  It’s a way to evaluate the possible earnings commensurate to the management in the time and to evaluate the feasibility of self-employed work. Either in the case of starting the activity or management, the main cost is the official headquarters either for studi...

Architectures of place: the museums

  Who of us at least one time in the life isn't been in a museum?  Among the museums I have chosen three of deconstructivist style that they represent the way in which the deconstructivist architecture relates to the urban context and integrates with it.  The first museum is the Guggenheim Museum of Bilbao city in Spain of the architect Frank Gehry.  It's known particularly to architects and students of architecture as an example of deconstructivist architecture, it likes for its sinuous forms but especially because it's known to be an example of urban redevelopment of Bilbao harbor turning it as a pole of cultural attraction for the entire area.  It's known also to engineering technicians to be covered of titanium plate sheets that they change its colours in function of weather and sun exposure and to be designed with CATIA, advanced software of design and computing in aerospace industry.  In the museum there are works of artists as Richard Serra, Sol Lewi...

Abstract W | Cube City Nr 4: the background…

  The Cube City Nr 4 represents morphologically a satellite city or rather the phenomenon that in urban planning is called conurbation: the cities near the great city are designed to decentralize the services and to decongest the great city in a prospective of expansion till to reach megaregions.  In the time the great city and the nearby ones they unite untill to lost completely their urban connotations and the configuration of many cities becoming a unique city called megacity.  All these small cities around the great city represent their satellites and are correlated the great city.  The small cities grow so according to their own urban plans and/or proceeding along the direction of expansion suggested from the great city.  It seems to live in a neighbourhood of a city but in reality you live in a city that it is part of a megaregion.  We have many megacities. I have choosen as examples four of these.  The first city is Biddhannagar, it was born to ...

Privacy by design: the design in favour of privacy

  The laws on privacy isn’t enough when we talk from a technical and design point of view of information applications because not all data and neither the cookies are essential.  As user and beta test in some online platforms I took care of this point particularly from the technic point of view.  Always placing the blame solely  on users the question it isn’t the right direction and neither to block the access to the service because we haven’t accept cookies for marketing pourpose it isn’t correct.  The aspect from technician, also in the beta, is more complex.  Particularly in some professional ambits almost we are daily immersed in the technologies and we cohabit, in many cases, also in the night.  The technology in many cases interact with the technologies nearby and it’s necessary of interoperability. This point doesn’t mean that it’s necessary to pass all but it’s enough the essential personal data and the permission of user in connection to the r...

Abstract W | Cube City Nr 3: the background…

  The linear city is a city that in the time it’s grown along a terrestrial communication artery for commercial and trasportation motivation.  It has a lengthened and narrow form and it proceeds along a central axes that it’s an infrastructure of trasportation.  It’s born and was developed across a river or a maritime artery or across an infrastructural artery as railways or roads.   Its main characteristic is the linearity or rather growing in linear way and being lengthened and narrow. Soria y Mata , a spanish architect of nineteenth century, theorized this city with linear topology. He proposed the “ Ciudad Lineal ”, an settlement of definite width with a central axes of indefinite length.   In reality there are many historical cities so, that they proceed along a road or a river or a maritime artery, but in the time the urbanization has caused the lost of the distinguishing feature of linearity.  To can conserve this characteristic the cities have ...

From architecture to urban planning: the challenges of future

  The classic connection old historical center – new expansion areas is probably one of the most contradictory debate either we see architecture or we see urban planning.  It isn’t easy to project in area near historical center for the collision that new opuses cause in the collective opinion but it’s still more difficult to realize new area in which the designers are free to experiment.  The questions on next future look at new expansion areas of our cities and our villages. The scenarios are many but it’s possible to enclose them in a congruent number that they have common features.  The architecture go down the stream of cycles and recycles, rather then to search for a fracture point with the past architecture,  the designers prefer often to take back on old style and adjust it for new supposed request of users proposing the style as innovative and with the supposed discurse that we cannot keep in consideration our architectural past.  Question: do we im...

Organic marketing: how you found me?

   If we have to speach about organic marketing eluded outspokenly the words: viral and not-conventional!  In the information technology only malware propagation exists as viral and only spam exists as not-conventional!  For these motivations if you want to speach seriously of marketing you ask to your clients and your readers from where they are arrived to you and because they are arrived to you.  The best of questions is always how you found me on the web or in the commercial market, or rather what words you searched or what keywords led to me or what word of mouth you used to arrive to me.  The digital technologies offer a vastness of informations. This technological progress obviously takes also a surplus of informations and as many other things it has its obscure side.  In this surplus of informations we have to find the way to arrive to our right interlocutor so to attract its attention without to get through a fast and absent-minded reading or w...

Abstract W | Cube City Nr 2: the background…

     The Cube City Nr 2 represents morphologically a radial or centric city or rather a reticulated with roads tracing that it drives to a central node where can present a square with important building of the city as a town hall, a cult place, another cultural building, a museum ora a theatre, we can say a centre from which roads tracing circulates in radial way.  The study is begun always from history and development in the centuries of this type of city in the urban planning.  The ideal city of Sforzinda hypothesized from Filarete represents one of the fortified radiocentric city most know, it is hypothesized in the stellar form and enclosed from city walls.  To be radiocentric couldn’t say there weren’t one or two main axis in the reticulated of the roads, or rather it’s enough common to have walls of fence on the external part to protect during war from raids of enemies.   Many of historical urban centers keep still the centric plant in some porti...

Persona branding: where do you start and how do you build an identity?

    Where do you start when you finish a course of study or you decide to show your own competences on a curriculum vitae for search a work?  Obviously from the name that you will present, but the creators (architects, designers and artists) would say you also from a portofolio online which you present your own works and an identity that it may not be your real first and last name.  As previously I said, the own first and last name aren't always the best choise to present you in the professional and/or commercial online world or in the reality.  It's necessary to think also the possibility to create a pseudonym and in these cases the creation of a pseudonym will follow us all the life as an identity also it supports the own real first and last name.  It's an important choise that sometimes it can predict a change of plans and therefore the artistic pseudonym can be in fact a commercial trademark.  Then in these cases we can do a question: what our pseu...

Abstract W | Cube City Nr 1: the background...

  In the introduction to this pubblication I have pinned a series of arguments on which to write future posts. To all creatives the main request is to write about the background of own work because the author is always the better person who can explain his own work.  I begin with Abstract W | Cube City.  I have explained in a previous post that the project in the complex have to do a different thing, but as the creative coder know well with the codes not always the programming works so.  Where the cube city is born?  It’s born from the morphologic analysis and the trasformation of the cities in the time. The creative version is an artistic way to explain the techniques that in architecture and urban planning could be difficult.  The first city I have imagined is Abstract W | Cube City Nr 1, or the grid city that in urban planning is a reticulate of road layout that they intersect in a regular and ortogonal way.  I’m starting from the study of Ippodamus...

Cybersecurity: To be Zero (day)

  For many time I have spent awareness on cybersecurity and beta testing in opensource but also on proprietor operating system, softwares and applications.  Myself, as graphic programmer, have to meet programming errors bound to development tool so to have the doubt: is there a Zero day?  To correct an error doesn’t say there isn’t an hidden Zero day, or rather an exception in the development tool that requests a change of procedure to avoid the unknown obstacle in that moment.  Some errors emerge after many time and after the use of software or platform, they are bound wear of the application codes.  In a video “Code error - Code correction” I have introduced a tedious argument in the hacking.  From a creative point of view I said directly the error is more lovely than the correction.  From a security point of view it’s exactly the opposite, or rather an enormous damage for everyone that meets a Zero day that it wasn’t corrected.  The motivation ...

Design: the production that doesn’t forget the consumer

  I have learnt from creativity and design that the market often doesn’t pursue that someone claims to know.  A clear example is in the case of economic recession when the persons tend not to spend money for superfluous expenses but reduce their purchase to essential. Not even the infamous free obtains in certain event the forecast consent as often the sector tempts exorbitant advertising, pyramidal schemes and other illegal things.  It’s happened to discover in market and marketing analysis for the pre-supply  of an artwork or design project that sometimes that you think cannot like obtains more consent rather than that you think can like.   The company that produces common objects it knows rightly the market study continues also after production and marketability of products.  The study extends what the consumer likes, the level of satisfaction of purchase and if the use of product is the same which is created and produced.  The designers sometimes l...

Cybersecurity: "The return of the procedure"

  I’m here to write again of cybersecurity in a different point of view from the vision of other people can imagine.  Many persons asked me to talk about cybersecurity in a special session but for me it’s impossible.  In my experience of design contests, also online, I have learnt that the consolidated procedures exist and they belong to security and legal section than creativity. An example are the contests for industrial design where is obligatory that the project:  doesn’t infringe the patents and copyright of others,  didn’t publish,  it remains unpublished until the exit of results and sometimes until the option of acquisition from the promoter of contest.  So it happens either the contest platform or contest organization or candidates have to put in operation the procedures to prevent flight of news or other problems on projects before the exit of results. I can say that the iter doesn’t belong to creativity but meet the discourse of defence of c...

Creative and security information specialist: the indipendence is an imperfect world of freedom

  I was hoping don’t write again a critical post on some arguments because this publication is born with a different purpose, but the persistence of events not related to my will oblige me to write again a critical post. The indipendence and the freedom of thinking taught me by my parents, in south of Italy they often clashed with events didn’t depend from my will but from the circumstances where the diversity and the creativity aren’t view as an added value that can innovate a process for the improvement of society.  Before me, many independent creatives and ethical hackers have talk about this subject, I could have to refrain to speak but I’m a creative coder and sometimes I don’t accept the interference of some people that aren’t in the sector of creativity and computing.  Many people define itself “creative”or “security information specialist”, also when it’s not so.  A client call a physician, a lawyer or an accountant because you need of that professional worke...

Creative and Cyber Security Specialist: my history is different

  In the first post I have drawn up a series of topics on which to write but a series of events, unrelated to my will, that have prevented me in the recent months to continue serenely for the professional road I had chosen, they oblige me to diverge from that imaginary line drafted to argue some critic issues.  As a woman who chose Engineering when all the girls made choices of university courses easier because gently encouraged by families rather than aware of their real needs; as a woman, who since she was still a teenager would have liked to be an entrepreneur in the various innovative sectors, I regret to note that all these years has not changed much.  Even if it can be anachronistic, for many people it’s difficult to accept that women can choose a path give them economic autonomy but especially freedom of thinking and even if it’s be absurd sometimes arrive some events that even the fantasy cannot imagine.  In the choices for my personal and formative necessity...